Kliavkoff made it a point on Thursday to say he has expertise in structuring complex media distribution deals. The Pac-12's TV deal with ESPN and Fox ends in 2024, and the new deal Kliavkoff negotiates to take its place will be the biggest piece to the puzzle, though not the only one. But we have to get the Pac-12 Network distributed every place on every platform that our fans want to be able to consume that content."Įverything figures to be on the table from streaming options to linear TV. I think there's a way to fix that through structuring and relationships. "Today, the Pac-12 Network has far fewer subscribers than any other comparable network and we have to fix that. "With respect to the Pac-12 Network, I believe it's part of the future of our media distribution strategy," said Kliavkoff at his introductory news conference on Thursday. ![]() Adding the Pac-12 Network to DirecTV would still leave the conference with roughly half the eyeballs the Big Ten and SEC networks enjoy. But DirecTV has lost subscribers in droves over the last few years, and had an estimated 13 million subscribers at the end of last year. Nine years later, the payout has yet to even reach $3 million, the low end of the low estimate.īack then, DirecTV was seen as a prize to be landed. When the Pac-12 Network was launched, the low estimate for projected revenue was reportedly $3-5 million annually to schools, the high was $7-10 million each. The Big Ten and SEC networks are each believed to have 50 million-plus subscribers. ’20 estimates by S&P Global Market Intelligence. ![]() The Pac-12 is in a paltry 14.8 million homes, per the Mercury News, citing Dec. The Pac-12 and DirecTV could come to a deal tomorrow and it still wouldn't solve the larger issue for the conference. George Kliavkoff, named the new Pac-12 commissioner on Thursday, said the Pac-12 Network will continue to be part of the conference's long-term strategy and expanding its reach is an absolute must. THE PAC-12 NETWORK in nine years under Larry Scott never struck a deal with DirecTV, but that's only one piece of a larger problem.
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